Selling Your Property? How to Create Irresistible Real Estate Listings in New Brunswick, NJ
The first move 47% of people take when looking for real estate listings is checking online. If your listing lacks helpful information or high-quality photos, they won't schedule a tour. If you plan on selling your New Brunswick, NJ property, you need to upgrade your listings.
Otherwise, those buyers will look at other New Brunswick listings while bypassing yours. You could miss the chance to make a sale! Before that happens, use these tips to create eye-catching, irresistible listings.
Share High-Quality Photos
A picture says a thousand words, though it might say even more online. Over 50% of marketers use visuals in over 91% of their content. Another 50% agree that visual content is essential to their marketing strategies.
If your photos are discolored or blurry, people won't look at the rest of the listing's information. In many cases, photos of the listing are the first things people see. You need to make a strong first impression.
Hire a professional photographer to capture stunning, high-quality photos of the listing. Don't take quick, blurry photos using your phone. Choose a photographer who can also create a visual or video tour of the property.
You can use these visuals for the rest of your real estate marketing strategy. For example, you can share them on social media. Add a link to the listing in the post's caption to generate more traffic.
Optimize your photos for Google Image searches. Add relevant, location-focused keywords to the file name and alt text. Appearing for visual searches can help you attract buyers.
Use Compelling Listing Language
Use attention-grabbing listing language to attract more buyers to your listing. Consider mentioning a unique feature in the headline. Make sure the language is clear, concise, and catchy.
Add helpful information to the listing's description. Providing relevant details will encourage more people to consider the property. Your description should mention:
- The property's size
- The property's location
- Amenities
- Unique features
Describe the experience of living in the property. For example, you can mention seasonal adventures, nearby venues, or upcoming events.
Don't rush to share your asking price. Instead, consult an experienced property management company. They can help you use competitive pricing to ensure you don't leave money on the table.
Share on Social Media
Once you upgrade your real estate listings, share them online! Use email marketing and social media marketing to generate online visibility and traffic.
When sharing information about your listings using social media, consider your captions. Make sure the text is informative yet engaging. Add a clear call to action to encourage people to visit the listing or schedule a tour.
Add relevant hashtags to the captions to appear for relevant searches. As people respond, comment back. Offer helpful information, answer their questions, and recommend they visit the property in person.
Upgrade Your Real Estate Listings Today
Lackluster real estate listings could cost you buyers. Instead, use these tips to direct New Brunswick buyers to your property. An eye-catching, upgraded listing could make all the difference to a swift, sure sale.
You don't have to apply these tips alone. Consider working with an experienced property management company.
PMI Central New Jersey has nearly 20 years of experience aiding homeowners and investors in maximizing their earning potential. We can help you sell your property! Contact us today for assistance with your listings.